App Growth Console
for Subscription
Mobile Apps
AppDNA AI turns your app into a self-optimizing growth machine — one system, one SDK, executing full-funnel improvements automatically while you sleep.
We understand your pain
“We know users churn — but fixing it takes weeks, and by then the data is already stale.”
Retention work depends on fast iteration: lifecycle triggers, in-app flows, value moments. Instead, teams wait on releases, juggle tools, and ship changes too slowly to move D0–D7 metrics. What I really need: faster, safer execution across the lifecycle — not more dashboards.
Olivia
Retention / Lifecycle Manager
“We lose users in the first minute — but changing onboarding is risky and slow.”
Onboarding determines whether users reach value, the paywall, and retention loops. Yet even small changes often require coordination across teams and delayed releases. What I really need: the ability to ship onboarding improvements safely and continuously.
EMMA
Onboarding / Product Growth Manager
“We already handle billing — but deciding what paywall to show, when, and to whom is still slow and manual.”
Billing infrastructure solves payments, not monetization execution. Paywall performance depends on timing, context, and iteration — testing different offers during onboarding, lifecycle moments, geos, and user intents. Without a system to execute these changes safely and continuously, experiments stay isolated, slow, and hard to scale. What’s missing isn’t billing — it’s a full-funnel execution layer that learns and improves over time.
Noah
Paywall / Monetization Specialist
Strategy stays human. Execution becomes automatic.
From Fragmented Roles to One Growth System
Execution Engine
AppDNA deploys approved changes automatically via a lightweight SDK and feature flags. Run experiments, rollouts, and optimizations without waiting for sprints or store submissions.
Full-Funnel Growth System
Instead of optimizing isolated tactics, AppDNA runs the entire app funnel as one system — prioritizing what moves revenue and retention first.
Approval Inbox
Every proposed change flows through a single approval inbox — similar to email. Accept, edit, schedule, or reject changes with full context and impact.
Safety & Guardrails by Default
All changes ship with traffic caps, staged rollouts, instant rollback, and a full audit log — so execution is fast and safe.
Growth Memory & Compounding Learning
Every experiment, decision, and result is stored as your app’s growth memory — so learning compounds instead of resetting when people, tools, or agencies change.
Ensuring your speedy workflow
Auto-Save Everything
Work without worry, every time.
Drag-and-Drop Blocks
Rearrange sections with the block editor.
App Growth Assistant
Just tell what you need and your app growth assistant will get your things done in seconds.
#how it works
A single system that turns app growth into a repeatable loop
Connect
AppDNA connects to your existing tools (analytics, attribution, monetization) or via a lightweight SDK.
This creates a single source of truth for your entire funnel — onboarding, paywalls, retention, lifecycle, and ASO.
No migrations. No rebuilds.
Your stack stays — AppDNA becomes the execution layer on top.
Detect
AppDNA continuously analyzes your funnel to identify:
where users drop
where value isn’t reached
where revenue and retention leak
Instead of isolated metrics, the system looks at the full funnel as one system, prioritizing the highest-impact opportunities first.
Execute
Ship improvements without risky releases.
Based on proven playbooks and your app’s data, AppDNA proposes concrete changes:
what to change
where to apply it
who should see it
what success looks like
Once approved, changes are deployed automatically via SDK and feature flags:
staged rollouts
traffic caps
instant rollback
full audit log
Execution happens in days, not weeks — without breaking your release cycle.
Learn & Self-Optimize
Turn every experiment into long-term advantage.
Every test, result, and decision is stored in one place.
Over time, AppDNA becomes your app’s growth memory — capturing what worked, where, and why.
Learning compounds.
Momentum stays with your team — even if people, tools, or agencies change.
Hey,
I’m Michael
Founder of AppDNA AI
A few years ago, I spent countless hours trying to grow mobile subscription apps.
We had the data.
We had the ideas.
We had smart people.
But every experiment took weeks.
Onboarding changes, paywall tests, retention fixes - all stuck in planning, coordination, and releases.
Most of the time wasn’t spent on growth.
It was wasted on execution.
That friction was exhausting - and expensive.
Over time, I realized the real problem wasn’t strategy or creativity.
It was that app growth was still completely manual.
So I started building the system I wished I had.
We built AppDNA AI to turn app growth into something predictable and continuous:
Automatically detect leaks across the full funnel
Safely ship improvements without constant releases
Let learning compound instead of getting lost.
Today, AppDNA AI helps subscription apps turn growth into a system - one that improves every week, without chaos.
