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The OS for
app growth

AppDNA.ai is the complete operating system for subscription app growth. We analyze what works for successful apps to build custom marketing funnels in minutes—not months. Get agency-level strategies at a fraction of the cost, with ready-to-implement tactics for every funnel stage. Skip the $5K retainers and grow your app with confidence.
Trusted By
Empower Your Subscription-based Mobile App
Grow Your Mobile App Like the Pros —Without the Price Tag or the Hassle
Maximize your app’s potential from day one with our comprehensive platform—save agency costs early on, and invest where it matters most.
Create App Growth Plan
Develop a growth plan and funnel tailored to your app’s category, powered by AI and insights from 13,000 paywalls, 2,500 successful apps, thousands of ready to use tactics and flows, and 135 key data points—ensuring efficient scaling and success.
Build & Optimize Your App Funnel
Design and refine app funnels that drive conversions. Monitor performance metrics in real-time and make data-backed adjustments to maximize your return on investment.
Make Smart Tech Stack Choices
Choose the best marketing & analytics technology stack to build, grow, and maintain your app. Ensure scalability and efficiency with tools that support your app’s evolving needs.
Centralize and Simplify Your App’s Growth Data
Your Single Source of Truth for App Growth and ROI
Bring all your app data together in one powerful platform—streamline your growth strategy, monitor KPIs, and implement changes instantly, without juggling multiple tools.
Advanced Data Analysis
Get a clear picture of your app’s performance with comprehensive analytics. Monitor key performance indicators, identify areas for improvement, and make data-driven decisions that propel your app forward.
Continuous Growth Optimization
Refine your strategy with actionable insights and ready-to-use tactics. Keep your app on the path to success with ongoing optimizations, ensuring your growth is always aligned with the latest data.
One-Click Integration
Implement your growth strategies across all tools with a single click. Focus on product development and experiments, while our platform handles the heavy lifting—minimizing optimization time and maximizing results.
Seamlessly Scale or Exit Your App
Effortless Collaboration and Sales for Growing Apps
When it’s time to partner with experts or prepare for a sale, do it all with one click—effortlessly onboard agencies or connect with investors using your centralized data.
Find the Perfect Growth Partner
As your app grows, easily connect with the right agency or growth hacker without lengthy introductions or data sharing. With all your app data centralized, onboarding is quick, efficient, and seamless.
Smooth and Quick App Sales
Ready to sell your app? Use AppDNA.ai to streamline due diligence, get a quick quote, and connect with the right investors. Ensure a fast and successful sale with all your data in one place.
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Let AppDNA AI do
the work for you​
Our proprietary AI analyzes thousands of successful apps to power your growth strategy. By identifying winning patterns across user acquisition, retention, and monetization, we deliver tailored recommendations specific to your app. Our technology continuously learns from market trends and your performance data to reveal hidden opportunities and predict which tactics will maximize your ROI.
App Funnel Builder

A strategic planning tool that designs customized app funnels aligned with your specific goals and current situation. Based on comprehensive analysis of your app's performance, AppDNA AI creates an optimized funnel structure targeting your unique business objectives. Each funnel element is precisely engineered to address your app's particular needs, providing a clear roadmap for implementation and growth.

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A/B Testing driven by PDCA Framework

Systematic experimentation powered by the Plan-Do-Check-Act methodology. Our engine helps you design statistically significant tests, predicts potential outcomes, and continuously learns from results. Move beyond guesswork with structured testing cycles that validate growth hypotheses and deliver measurable improvements to your key metrics.

App Growth Recommendations

Receive personalized, actionable growth strategies based on your app's unique performance data and industry benchmarks. AppDNA AI analyzes your metrics, user behavior, and competitive landscape to identify your highest-impact growth opportunities. Each recommendation includes implementation guidance and projected ROI to help prioritize your growth initiatives.

Data Warehouse

Centralize all your app analytics in one powerful, accessible platform. Our intelligent data warehouse consolidates metrics across acquisition, engagement, and monetization channels, automatically surfacing critical insights and anomalies. Transform complex data into clear visualizations and actionable findings that drive strategic decision-making across your organization.

App Audit Report

A complimentary in-depth analysis that evaluates your app's current performance across all funnel stages. AppDNA AI thoroughly examines acquisition channels, onboarding processes, engagement mechanics, and monetization strategies to identify critical weak points and missed opportunities. The audit delivers actionable recommendations prioritized by potential impact, giving you a clear path to immediate improvements without the guesswork.

AI-Powered Partner & Investor Matching

Quickly connect with the right agencies and investors through our AI-driven marketplace. Increase your app’s success and ROI by matching with partners that align with your growth goals and investment needs.

Results You Can Expect

Average improvements seen by AppDNA.ai customers

+38%
increase of Free-Paid User Conversion
-22%
decrease in CAC
+11%
increase of d7 retention

* tested on ~150 beta users

Empowering Every Role in the App Growth Ecosystem

Whether you’re an app owner or app marketing specialist, AppDNA AI provides the most comprehensive platform to streamline and enhance your app growth journey.

App Owners

Create and manage your app’s growth with a single tool—leverage proven tactics, select the right tech stack, engage with the perfect partners when needed, and seamlessly exit when the time is right.

App Marketing Agencies / App Growth Consultants

Manage all your clients and operations in one app-dedicated platform—import tactics, flows, and assets, efficiently manage your agency, and increase sales by targeting the clients who truly need your expertise.

App Marketing Tools

Increase your tool’s sales by showcasing it to the right customers—those who see its value and are ready to implement it quickly, all within a platform that connects you with eager app owners.

App Investors

Experience a safe, quick, and easy M&A process for subscription-based mobile apps—purchase apps with complete growth histories at your fingertips, making investments as simple as grabbing a coffee.
Seamless Integration with the Tools You Already Use

Bring all your favorite app growth tools together in one place with AppDNA.ai. Enjoy simplified workflows, enhanced efficiency, and unified management for your entire app growth process.

Adapty
Amplitude
Adjust
RevenueCat
CleverTap
Pushwoosh
MixPanel
Singular
Kochava
AppsFlyer
SplitMetrics
Leanplum
AppFigures
SensorTower
AppTweak
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Meta
TikTok
iOS Console
Google Play Console
... and more

FAQ

Got questions about AppDNA.ai? We've got answers. Below you'll find the most common questions about our app growth operating system. We've designed AppDNA.ai to make professional app marketing accessible to everyone, replacing expensive agency retainers with a comprehensive platform that delivers real results. If you don't see the answer you're looking for, feel free to reach out to our team directly.
What is AppDNA.ai?

AppDNA.ai is a complete operating system for subscription app growth. We've distilled 8+ years of app marketing agency expertise into a powerful platform that helps developers and businesses implement professional growth strategies without the high cost of agency retainers.

How is AppDNA.ai different from other marketing tools?

We wanted to create an OS for app growth - a full system that supports your entire app growth journey, not just analytics or campaigns. Our platform offers a comprehensive funnel approach that addresses all aspects of app marketing. The most difficult challenge for app owners is marketing, and we're democratizing access to expertise while cutting the time needed to create a successful converting funnel without requiring a $5k/month agency retainer.

Who is AppDNA.ai for?

AppDNA.ai is designed for indie developers, mid-sized app companies, and mobile-first businesses that want to grow their subscription apps but don't have access to high-end agency expertise. If you're launching a new app or struggling to scale an existing one, our platform provides the strategies and tools you need.

Do I need technical expertise to use AppDNA.ai?

No technical expertise is required. The platform is designed to be user-friendly with visual interfaces and clear guidance. If you can use basic app analytics tools, you can use AppDNA.ai.

How quickly can I expect to see results?

Results typically appear within 1-4 weeks depending on the funnel element and the recommendations implemented. For example, one fitness app increased daily downloads from 200 to 2,000 in just three weeks after implementing our recommended strategies.

What kind of apps work best with AppDNA.ai?

AppDNA.ai is optimized for subscription-based apps across various categories including fitness, productivity, education, lifestyle, and entertainment. If your app uses a subscription business model, our platform can help you grow.

How much does AppDNA.ai cost?

We offer two main pricing tiers:
Basic Plan: $49/month

-
Optimize 1 selected app funnel element (Onboarding, Monetization, Retention, ICP/USP, ASO (KWO), ASO (CRO), Paid UA, Feedback Loop)
-Get personalized app growth recommendations
-Create experiment hypotheses
-Analyze and optimize your chosen element

Pro Plan: $99/month

-
Optimize all funnel elements: Onboarding, Monetization, Retention, ICP/USP, ASO (KWO), ASO (CRO), Paid UA, Feedback Loop
-Get personalized recommendations for each element
-Create experiment hypotheses
-Analyze and optimize all funnel elements
-Priority support
-1 hour of app growth expert consultation

Is there a free trial?

We don't offer a traditional free trial, but we do provide a free app audit report that includes an assessment of your current situation, funnel performance review, individual funnel element review, next steps, and 2-3 high-impact recommendations for your app funnel. After reviewing this report, you can choose to subscribe if you want to implement the fixes.

How do I get started?

Getting started is simple: sign up, provide your app link, submit some data for the audit, then choose your plan to either optimize your full funnel or only selected elements. From there, you'll receive a customized strategy, funnel analysis, recommendations, and experiments.

Do you offer support if I get stuck?

Yes! Pro Plan subscribers receive 1 hour of expert consulting with an app growth specialist. If you need additional support beyond this, you can purchase more consultation time later. All users have access to our knowledge base and community resources.

What analytics platforms do you integrate with?

Currently, we offer a manual data warehouse creation where you add tools to the system and upload reports yourself. The system will analyze this data to recommend changes to your already implemented tools. In the next version of the app, we plan to add full tool integration for seamless data collection.

How does AppDNA combine AI with real growth expertise?

While AI helps us process data efficiently, AppDNA's real value comes from our extensive experience growing subscription apps. We've translated over 130 proven growth indicators from successful campaigns into our platform.Our system doesn't just generate random ideas—it analyzes your specific app patterns and applies our tested PDCA framework to create targeted experiments. We've built algorithms that recognize what actually works based on real user behavior and campaign results.The difference is practical expertise: we know which metrics truly matter, how to structure effective tests, and what patterns indicate growth opportunities. AI amplifies this knowledge, but doesn't replace the insights we've gained from years of hands-on app marketing.

Pricing

Choose the plan that matches your growth ambitions. Our Basic Plan provides focused AI optimization for a single funnel element, ideal for teams targeting specific improvements. Ready for comprehensive growth? The Pro Plan unlocks full funnel optimization across all elements with prioritized recommendations and regular performance audits.

$49/mo
Basic
  • Optimize 1 selected app funnel element (Onboarding, Monetization, Retention, ICP/USP, ASO (KWO), ASO (CRO), Paid UA, Feedback Loop)
  • Get personalized app growth recommendations
  • Create experiment hypotheses
  • Analyze and optimize your chosen element
Get Started
$99/mo
Pro
  • Optimize all funnel elements
    Focus areas included: Onboarding, Monetization, Retention, ICP/USP, ASO (KWO), ASO (CRO), Paid UA, Feedback Loop
  • Get personalized recommendations for each element
  • Create experiment hypotheses
  • Analyze and optimize all funnel elements
  • Priority support
  • 1h of app growth expert help
Get Started
$490/year
Basic
  • Optimize selected 1 funnel element (Onboarding, Monetization, Retention, ICP/USP, ASO (KWO), ASO (CRO), Paid UA, Feedback Loop)
  • Get personalized app growth recommendations
  • Create experiment hypotheses
  • Analyze and optimize your chosen element
Get Started
$990/year
Pro
  • Optimize all funnel elements
    Focus areas included: Onboarding, Monetization, Retention, ICP/USP, ASO (KWO), ASO (CRO), Paid UA, Feedback Loop
  • Get personalized recommendations for each element
  • Create experiment hypotheses
  • Analyze and optimize all funnel elements
  • Priority support
  • 1h of app growth expert help
Get Started

Simple, easy pricing

Free 3-day trial.
No hidden fees. No credit card required.

Basic
$79
/mo
Build a website you always wanted, with your own domain.
  • Everything in Starter +
  • Access to SaaS
  • Analytics and more
  • Anonymous board views
Pro
$199
/mo
Build a website you always wanted, with your own domain.
  • 2 editable boards
  • Premium templates
  • Anonymous board views
  • Core integrations
Full Growth
$649
/mo
Build a website you always wanted, with your own domain.
  • Everything in Teams +
  • 24/7 Support
  • Weekly Reports
  • All features included
Basic
$6583
/mo, billed annually
Build a website you always wanted, with your own domain.
  • Everything in Starter +
  • Access to SaaS
  • Analytics and more
  • Anonymous board views
Pro
$16583
/mo, billed annually
Build a website you always wanted, with your own domain.
  • 2 editable boards
  • Premium templates
  • Anonymous board views
  • Core integrations
Full Growth
$54083
/mo, billed annually
Build a website you always wanted, with your own domain.
  • Everything in Teams +
  • 24/7 Support
  • Weekly Reports
  • All features included
Get a Free App Growth Report

Instantly uncover what's holding your app back and get actionable strategies that worked for similar apps. Our system analyzes your metrics and delivers a personalized growth roadmap in just 3 minutes. No commitments—just proven tactics to boost your downloads and revenue now.

Analyze My App Now for Free
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